Maria Sharapova, the former Russian tennis sensation and five-time Grand Slam champion, may have retired from the court, but her entrepreneurial spirit is as vibrant as ever. Ten months into her post-tennis career, the statuesque beauty has embarked on a dazzling photoshoot that not only showcases her timeless elegance but also promotes the collaboration between her candy company, Sugarpova, and the fitness products and accessories brand, Bala.
The photoshoot captures Sharapova in a series of 1970s-inspired ensembles, effortlessly blending her athletic prowess with a touch of retro glamour. The promotional partnership between Sugarpova and Bala is elegantly presented, with Sharapova’s fashion choices perfectly aligning with the fusion of fitness and sweetness.
The tennis star dons an outfit with a top reminiscent of a stylish sports bra, featuring three white buttons down the middle, paired with bottoms adorned with two buttons along the waistline. Her blonde tresses are styled in curls, occasionally covered by a light brown headscarf. As part of the collaboration, Sharapova showcases turquoise blue ankle weights from Bala, adding a fashion-forward element to her athletic ensemble.
Transitioning to a more relaxed setting, Sharapova poses in a pink bikini top while immersed in a pool, confidently lifting a round weight over her head. The retro brown sunglasses complete the chic poolside look. In another shot, she appears in a lavender dress, watering green trees and plants, capturing the essence of a timeless outdoor moment.
The photoshoot also highlights Sharapova’s versatility, as she effortlessly shifts from outdoor scenes to indoor settings. In one image, she poses in a lavender dress cinched at the waist with a tie belt, paired with pink heels. The 1970s aesthetic is maintained, with Sharapova donning a retro brown headscarf and holding one of the weighted Bala accessories.
Moving indoors, Sharapova embraces bold colors, donning a purple short-sleeve top over a hot pink bodysuit, complemented by a lavender scarf tied around her waist. The setting exudes a 1970s vibe, featuring an old tube television and round green area rugs. Teased hair and chic accessories complete the look, emphasizing the fusion of fashion, fitness, and nostalgia.
In a multi-colored dress that accentuates her fit figure, Sharapova reclines on a perfectly matched couch, creating a visually striking tableau. Skin tone ankle weights add a fitness element, while Sharapova’s blonde locks are styled into an elegant wrapped bun. The retro glamour is further enhanced as she peruses a home furnishings magazine.
The photoshoot concludes with Sharapova back in an outdoor setting, modeling a white jumpsuit alongside what appears to be a vintage Porsche. Retro sunglasses, a headscarf, and chic gloves complete the ensemble, while skin tone wrist weights subtly emphasize the fitness aspect.
The Sugarpova/Bala promotion, running until December 11, offers a sweet incentive for every purchase on shopbala.com, with complimentary treats from Sugarpova. A portion of Sugarpova’s proceeds contributes to the Maria Sharapova Foundation, underscoring Sharapova’s commitment to philanthropy.
Maria Sharapova’s post-retirement journey is a testament to her ability to seamlessly blend athleticism, glamour, and business acumen. This photoshoot not only showcases her enduring beauty but also highlights the harmonious partnership between Sugarpova and Bala, inviting enthusiasts to indulge in both fitness and sweetness.